Great Social Media Idea: Footprints in the Quad

Not gonna lie... the title of this post is making me laugh way more than it should. (Reference, for those whose mom didn't put up a framed photo of this in the bathroom.)

I often gravitate toward flashy stuff when I write about things on this blog, but sometimes you have to just pause and appreciate something that's simple and really cool.

Like this Instagram photo from University of Michigan:

Don't you just love that? I can't say specifically where on campus the Michigan campus this is located, but it's somewhere prominent enough that plenty of students have stopped and taken pictures of it to share on their own social media accounts... which can be seen with some quick browsing on the common U of M hashtags.

I love small, silly, unexpected things like this, and I think it's really smart given our current culture of always being on the lookout for something cool to share on social media. Ever since Instagram came along, I definitely find myself looking for funny/interesting/unique/surprising things any time I am walking around campus or around the city, and I can only imagine what I would do if I stumbled across something like this on my own college campus. (It's pretty easy to imagine, actually - I'd take a pic with my phone, slap a little Sierra filter on it, boost the Lux, and Instagram that ish!)

Our collective mission for the next few weeks? Get out of the office and create some sort of street art-inspired thing that students will stop and Instagram. Tweet me your results @joekuffner


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